Thought Leadership

IFRS 16 (or AASB 16) – The Master Data Challenge

Collecting and classifying contracts is perhaps one of the biggest challenges facing organisations in their journey to become compliant with the new IFRS 16 accounting standard. Ensuring that this master data is collected, collated and recorded is paramount to a successful IFRS 16 project. Contracts (Leases) are entered into by various departments across a

By |2019-03-21T06:07:09+00:00March 12th, 2019|IFRS 16 & AASB 16, SAP, SAP RE-FX, Thought Leadership|

Win the numbers game with data-driven sales

Companies have recognised that big data is the segue for a strategic competitive advantage. Data has become the accelerator that has enabled businesses to gain a 360-degree view of their customers, allowing for greater control of the customer journey, increased influence on buying propensity, smarter analytics-based decision making and data-driven sales. Data processing techniques

Drive transformation with multi-touch measurement

Segment, increment and stand out with a new breed of marketing tools using machine learning Marketers want to be in a position to confidently say: “If we spend X then we’ll increase sales by Y.” But while the need to understand performance and optimize strategy is there, many just don’t have the right data

By |2018-06-22T05:39:58+00:00June 22nd, 2018|Marketing Automation, SAP, Thought Leadership|
Slide backgroundSlide thumbnail

Bluleader is the recipient of the prestigious ‘SAP APJ Customer Experience Partner Excellence Award, 2019

Congratulations

READ MORE