Data Driven Sales

Win the numbers game with data-driven sales

Companies have recognised that big data is the segue for a strategic competitive advantage. Data has become the accelerator that has enabled businesses to gain a 360-degree view of their customers, allowing for greater control of the customer journey, increased influence on buying propensity, smarter analytics-based decision making and data-driven sales. Data processing techniques

Collaborate. Interact. Learn.
Business Leaders { CX } Breakfast

Join business leaders and collaborate, interact with and learn from their recent CX implementations using SAP Solutions. Hear from key speakers Michelle Lucas (Lion Beverages), and David Williams (Metcash) as well as key executives from SAP Customer Experience (CX). The fourth industrial revolution is set to change the business landscape, and companies that are

By |2018-09-25T03:18:06+00:00August 29th, 2018|Events|

Sales and marketing alignment for greater sales effectiveness

Over the last few years, we have seen a consistent trend of customers engaging with the seller much further down the sales funnel, which in effect is dramatically reducing pipeline visibility. Some studies show over 70% of the buyer’s journey is complete before engagement occurs,  thus signalling a significant paradigm shift.  At the point