Advanced Technologies

Touch Point Optimisation: Using Text Analytics to build Positive Customer Experience

In this article, we will discover how we can build a touchpoint optimisation strategy utilising speech to text, natural language processing, sentiment analysis, Marketing Automation and CRM. Customer Experience (CX) is the sum of interactions between an organisation and its customers over the duration of the entire customer lifecycle. The two main areas of

How will Enterprises deliver truly unique Customer Experiences that drive increased revenue?

Customer Experience or CX spans multiple disciplines and includes a complex web of customer journeys, touchpoints and environments. For the Enterprise, it becomes necessary to demonstrate the correlation between investment into customer experience and, following this, revenue growth to its stakeholders. This demonstration often becomes difficult to realise, as wholistic CX spans the entire

What Could You Do With Another 50% Service Capacity?

If your organisation has people and equipment out on the road, chances are you have some untapped service capacity. You probably sense this yourself, that there are inefficiencies – often in the field – that you can’t quite identify. What if there was a way to bring tools on board that would give you

By |2018-06-17T07:10:46+00:00June 12th, 2018|Advanced Technologies, SAP|

Why field-servicing operations have to recognise the link between technology, staff retention and customer satisfaction

Technology isn’t a silver bullet. In fact, as tech gets cheaper, easier and more available to everyone, it’s not which technology you choose that will set your organisation apart. It’s how well you harness it as a tool for what IS the number one battleground in the market place: customer experience. If you’re in

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Join business leaders and learn from their recent CX implementations using SAP Solutions. Hear from key speakers Michelle Lucas (Lion Beverages), and David Williams (Metcash) as well as key executives from SAP Customer Experience (CX).

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