Monthly Archives: July 2018

Getting ready for IFRS 16? You may need to review your existing processes

Companies may consider maintaining the status quo, such as using typical spreadsheet accounting. Unfortunately, this solution is likely to be a painful one if your organisation has a large volume of leases (jn excess of 100) and lease complexity exists. Accounting firms do provide bolt-on or standalone solutions that can align internal systems.

By | 2018-07-23T05:05:05+00:00 July 23rd, 2018|Finance, IFRS, SAP|

Touch Point Optimisation: Using Text Analytics to build Positive Customer Experience

In this article, we will discover how we can build a touchpoint optimisation strategy utilising speech to text, natural language processing, sentiment analysis, Marketing Automation and CRM. Customer experience (CX) is the sum of interactions between an organisation and its customers over the duration of the entire customer lifecycle. The two main areas of

How will Enterprises deliver truly unique Customer Experiences that drive increased revenue?

Customer Experience or CX spans multiple disciplines and includes a complex web of customer journeys, touchpoints and environments. For the Enterprise, it becomes necessary to demonstrate the correlation between investment into customer experience and, following this, revenue growth to its stakeholders. This demonstration often becomes difficult to realise, as wholistic CX spans the entire

Introducing C/4HANA – the new SAP Customer Experience suite.

In a ground-breaking announcement at the recent Sapphire Now conference in Orlando, SAP unveiled a world first unified customer experience management suite called C/4 HANA. C/4 HANA brings together best of class solutions in CRM, Marketing Automation, eCommerce and Field Service Management The new portfolio, called C/4HANA, is a complement of CRM solutions that

By | 2018-07-09T02:53:42+00:00 July 9th, 2018|C/4HANA, Customer Experience, Customer Relationship Management, CX, SAP|

Reverse Funnel Integration for Data-Driven Sales

Over the last few years, we have seen a consistent trend of customers engaging with the seller much further down the sales funnel, which in effect is dramatically reducing pipeline visibility. Some studies show over 70% of the buyer’s journey is complete before engagement occurs,  thus signalling a significant paradigm shift.  At the point